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Sex Appeal
For years the Auto Industry, Big Tobacco, Adult Beverage Industry, and other purely for-profit businesses have used sex appeal to gain market share. This strategy has been wildly successful. Even if the reason why sex sells may not be as intuitive as we initially thought, it still produces results.
So what role does sex appeal have in the social profit world? Can we use sex to sell HIV/AIDS prevention? Can sex appeal be used to bridge the gender gap?
Finacial Profit Means for Social Profit Ends
After serving two years abroad as a Peace Corps Volunteer, I have seen the good and the bad that comes with NGO work. The ends that NGOs and NPOs strive for are the heart and soul of the work, but the ways they strive for those ends, or even measure those ends have initiated a worldwide conversation of concern. Are we producing real results?
Defy Ventures
Uniquely Qualified Entrepreneurs The debate between incarceration and rehabilitation has often divided liberals from conservatives. But pro-business conservatives would appreciate the strides Defy Ventures has made in rehabilitating young men in conflict with the law; all through the power of entrepreneurship. Personal development, through business development. Who wouldn’t support this cause?
